I'm building Arcaya —
design‑to‑delivery for the world's homes.
I'm building Arcaya —
design‑to‑delivery for the world's homes.
16 years in cross‑border home products and large furniture projects. I connect overseas designers, builders, and homeowners to Foshan's manufacturing ecosystem — through one accountable system, from first brief to final install.
Currently partnering with designers, builders & investors
forest li . foundre . foshan
Indoor solution
Outdoor living
In cross-border home products & furniture
0yrs
Project value delivered worldwide
$0M+
Residential projects shipped & installed
0+
Product categories under one system
0+
The Problem
Global home projects still run
like a broken relay race.
Design, sourcing, production, quality control, logistics, installation, and after-sales are handled by different players — with no single party accountable from end to end.
Designers
Win the vision and the client — but lack a reliable China backend for sourcing, quoting, and execution.
Builders & Developers
Need project coordination and schedule certainty, not a dozen vendors chased across time zones.
Homeowners
Want a finished, delivered home — not a fragmented handoff with no one truly accountable.
Foshan's Factories
Have world-class capacity, but lack the order, language, and systems to serve overseas clients.
Each step works. The handoffs are where projects break.
The System · Arcaya Project OS
One accountable project chain,
from first brief to final delivery.
Not a product list. A connected operating system where every stage hands off cleanly — tracked, standardized, repeatable.
01
Content & Ads
Demand generation across overseas channels.
02
Customer Inquiry
Capturing and qualifying every lead.
03
CRM Classification
Designer, builder, or homeowner — routed right.
04
Design Solutions
Space planning, drawings, material matching.
05
Quotation System
Transparent, structured quotes — fast.
06
Supply Chain Match
The right Foshan factory for each order.
07
Delivery & Service
Logistics, white-glove install, after-sales.
08
Repurchase & Cases
Retention, referrals, and a growing case library.
Brief
Quote
Design
Production & QC
Logistics
Install
After-sales
Arcaya is not
A furniture trading company
A design showroom or catalog
A one-off sourcing agent
A logistics broker
Arcaya is
A design-to-delivery operating system
One accountable party across the whole chain
Built on a real, vetted Foshan supply network
Run by an operator who's shipped 500+ projects
Who It Serves
Three types of clients.
One system.
For Designers
You bring the vision. We build the delivery backend.
Focus on style and the client relationship. We handle sourcing, drawings, quoting, and execution.
Faster sourcing
Material & finish coordination
Drawing support
Reliable execution
For Builders
One accountable backend for your packages.
One point of contact, batch-capable supply, and schedule certainty — not a dozen vendors.
Simplified procurement
Site-ready delivery
Schedule coordination
Installation support
For Homeowners
A finished home, not a pile of furniture.
One turnkey partner with transparent pricing and on-site support, from design to setup.
Turnkey furnishing
Design visibility
Less friction
White-glove delivery
I didn't start Arcaya from a pitch deck.
I built it from 16 years of lessons.
Every cross-border brand I built taught me something different about how overseas clients buy, how factories deliver, and exactly where home projects break. Arcaya is those lessons, turned into a system.
2009
Foreign trade · eyewear
“Overseas clients only order when they believe you can deliver the exact result they picture.”
Trust is engineered into the process — not promised in a catalog.
2014
Furniture export
“Clients were never buying a SKU. They were buying a finished room they could imagine living in.”
Sell the outcome, not the product line.
2018
Product photography & cataloging
“When a product lands, the right scene either sells the next order — or quietly kills it.”
Visual confirmation removes the single biggest cross-border risk.
2021
Full delivery & installation
“Large home products live or die on packaging, freight, QC and install — not the showroom render.”
Accountability has to run all the way to the doormat.
The Thesis
Foshan doesn't lack factories.
It lacks the system.
The world's most mature home-manufacturing cluster — doors, windows, surfaces, custom cabinetry, furniture — has never been organized into a complete, accountable, deliverable result for overseas buyers. That gap is exactly what Arcaya closes.
Founder Notes
Thinking on Foshan, supply chains,
and global home markets.